Happy to report that I finally published my book on The 5 Principles of Competing in a Digital World. In a rapidly evolving and connected digital world, traditional digital engagement models will be inadequate for future success. We need an approach that orients our organizations to the new connected world. The 5 actionable frameworks in […]
My new book: Dancing the Digital Tune Read More »
It’s pretty common now to think of user experience (website or mobile design) in terms of customer experience (how customers experience your overall brand). The Omni Chanel trends have made this even more necessary in today’s world. The way I think about it is that customers (on the right hand side) have both primary
The new principles of experience design Read More »
6 years ago, in 2008, Kyle MacDonald successfully traded for a house. In 14 trades. He started with a small red paperclip. Most of us may not start on a plan to trade a paperclip for a house or a car, but there’s great value in the lessons Kyle MacDonald learnt along the way. Of course,
About One Red Paperclip – And from water coolers to ecosystems Read More »
Here’s an example of how to read faces and predict what’s going on in the background. Recently I received an email from “my bank” asking me to log on to MyBankBillPay.com (and not usual MyBank.com) to search for billers (utilities, credit cards etc) and pay my bills. I also regularly have to pay “My Other
How effective is our eBusiness? Read More »
